Core Marketing Speaker: Russell Weiner, President of Domino's (Partners Invited)
by MBAI
Details
In October of 2014, after serving six years as CMO, Russell Weiner was named President of Domino’s Pizza USA.
During his tenure as CMO, Weiner led marketing, brand leadership, and product innovation for the world’s second largest pizza company, and was responsible for helping reinvent 80 percent of the brand’s menu – a change that resulted in record-setting sales in 2010.
He oversaw the creation of Domino’s “pizza theater” store design, the development of its new logo, and numerous digital marketing and social media innovations that have generated more than $8 billion in retail sales.
In 2008, Weiner was named one of Brandweek’s top ten marketers. Two years later, he was awarded Brandweek’s Marketer of the Year in the restaurant category. He also has both Emmy and Effie award-winning television commercials to his credit, and was listed in Advertising Age magazine’s top 40 Under 40 in 2007.
Prior to joining Domino’s, Weiner led the marketing for Pepsi’s $14 billion North American cola business, overseeing $250 million in advertising and promotional spending.
Weiner earned his MBA in marketing and international business from the New York University Stern School of Business in 2001. He received a B.A. in government from the Cornell University College of Arts and Sciences.
A native of Bronx, N.Y., Weiner and his wife, Wendy, and their three children currently reside in Ann Arbor, Michigan.
Where
Statler Auditorium
7 East Avenue, Ithaca, NY 14853, United States
Hosted By
Co-hosted with: Johnson Joint Ventures (MBA partners/families association)
Contact the organizers