For recruiting opportunities, please contact the Career Management Center.

For other student engagement opportunties, please contact the Marketing Association.

Sample Opportunities for Recruiting Companies


Sponsoring "Battle of the Brands"

Battle of the Brands is a unique action-based learning experience that is a highlight for many in the Johnson community. During this popular marketing competition, teams of first-year Johnson students engage in a high-profile competition to create an effective marketing strategy for real branded products, with students and faculty as the product's target market.

During the first week of competition, teams collect and analyze data, segment the "Johnson market," select a target segment, determine how to position their assigned product and develop their marketing plan. 

During the second week, students execute their campaign, promoting their product throughout the Johnson School using a their allotted budget and the marketing mix of their choice. The competition culminates with the much-anticipated market at Sage Social, where teams compete to sell the most products to a crowd of 500 eager guests. 

Sponsor Benefits Include:

  • Company and brand visibility to the Johnson community (~500 guests) at the market at Sage Social, in addition to extensive promotional activity during the two weeks prior to the event.
  • Exposure to Johnson students' positioning and campaign ideas, with opportunities to provide education and guide campaign tactics.
  • Invitation to send a company representative to attend team presentations and award ceremony.

Recruiting on Campus

Johnson attracts a diverse range of top companies to recruit marketing-focused MBAs for brand management, product management, and general management roles (both internships and full-time). Recruiting events may include:

  • Company Presentations / Information Sessions
  • Breakfast / Lunch Panels
  • Webinars
  • Coffee Chats / Office Hours (with indvidual students or small groups)
  • Workshops
  • Store Visits
Please contact Johnson's Career Management Center regarding on-campus recruiting.

Past Companies

The following sample of companies have recently recruited on-campus for brand management, product management, or general management positions.

  • AB InBev
  • Amazon
  • American Express
  • AT&T
  • Bayer
  • Bristol-Myers Squibb
  • Cargill
  • Chewy
  • Church & Dwight
  • Cigna
  • Cisco
  • Citi
  • Colgate-Palmolive
  • Corning
  • Danone
  • Google
  • Hasbro
  • Hologic
  • HP
  • IBM
  • Intel
  • JetBlue
  • Johnson & Johnson
  • Keurig Dr Pepper
  • Kraft Heinz
  • Land O'Lakes
  • Liberty Mutual
  • L'Oreal
  • Mars
  • Mattel
  • Microsoft
  • Moet Hennessy
  • PayPal
  • Pfizer
  • Procter & Gamble
  • RB (Reckitt Benckiser)
  • Salesforce
  • Samsung
  • SC Johnson & Son
  • The Hershey Company
  • Unilever
  • Verizon
  • Visa
  • Wayfair
  • Whirlpool